Kia Enrich IIMS 2026 with Interactive Activation and Complete Product Line
JAKARTA - Kia Sales Indonesia does not want to be left behind in showcasing its various cars at the largest early year exhibition, the 2026 Indonesia International Motor Show (IIMS) held at JIExpo Kemayoran, Jakarta.
On this occasion, Kia presents a series of interactive activations designed to create a direct experience for visitors, as well as strengthen the interaction between the brand and consumers in the midst of the dynamics of the Indonesian automotive industry.
Through a booth designed as a brand exploration space, Kia presents a combination of product launches, interactive activations, and test drive facilities to provide a direct experience that is relevant to the lifestyle and needs of IIMS 2026 visitors.
"IIMS 2026 is an important moment for The Next Chapter Kia to interact more closely with consumers through a more active and fun approach. Through the various activities we present at the booth, we want visitors not only to see Kia products, but also to feel the value, design, and experience we offer as a brand," said President Director of Kia Sales Indonesia, Jong Sung Park, in his speech, at Kemayoran, Jakarta, Thursday, February 5.
During the IIMS 2026, the Kia booth became the center of brand activities that visitors could access throughout the exhibition. In this area, Kia not only displays its product lineup, but also presents programs that encourage direct interaction, ranging from display areas, interactive games, to visual experiences spread across various booth points. This approach makes the Kia booth an active brand exploration space, where visitors can interact and experience the exhibition experience in a more personal way.
At IIMS 2026, Kia displayed a variety of models that represent its product portfolio in Indonesia, with The All New Carens as the main display unit. Kia also showcased the New Sonet, Carnival Diesel, Carnival Hybrid, EV9, Seltos Concept, and PV5 Concept, giving visitors the opportunity to take a closer look at a variety of Kia vehicle options in one integrated area.
Complementing the experience in the booth area, Kia also provides a test drive facility for visitors who want to experience the performance and character of Kia vehicles. Models available for test drives include the New Kia Sonet, The All New Carens, EV9, and Carnival, so visitors can get a hands-on driving experience as part of their visit.
"Through the various activities that we present at IIMS 2026, we want visitors to be able to enjoy their time at the Kia booth in a fun and relaxed way. From interactive activities to the opportunity to try Kia vehicles directly, we have prepared everything so that visitors can get to know the Kia brand in a more fun way," concluded Jong Sung Park.