Two Synergistic Forces: AI Indonesia and MCorp

JAKARTA - MCorp officially announced a strategic partnership with PT AI Indonesia in order to develop three artificial intelligence-based products aimed at strengthening the national marketing ecosystem. This announcement was made at the MarkPlus Conference 2026, MCorp's annual event held on Thursday, December 11 at the Ballroom of the Ritz-Carlton Hotel, Pacific Place, Jakarta.

MarkPlus Conference is a forum that has become a reference for marketing professionals in obtaining the latest insights on industry trends. This year, the collaboration between MCorp and PT AI Indonesia is one of the main highlights.

MCorp, which was founded by Hermawan Kartajaya, is entering a new phase of digital transformation through a partnership with PT AI Indonesia, a company engaged in the field of consulting and implementing artificial intelligence technology for national corporations and public institutions.

In his remarks, Hermawan Kartajaya emphasized the importance of cross-disciplinary collaboration to respond to the increasingly rapid development of technology.

"I am happy with PT AI Indonesia as our partner, because we are aware that we need cooperation with companies in the field of Artificial Intelligence. Our company focuses on the field of Marketing and PT AI Indonesia focuses on the implementation of AI technology," he said in front of thousands of participants.

This cooperation includes the development of three main products that are claimed to be able to accelerate the adoption of artificial intelligence in the world of marketing. Sony Subrata as CEO of PT AI Indonesia explained that the three products are designed to provide strategic value for educational institutions, brand owners, and large corporations.

Sony Subrata also said that MarkPlus' collaboration with PT AI Indonesia is currently developing three AI products at once, namely MAISTRO, Strategic Brand Guidelines 2026, and SuperSalesAgent.

"First, is 'MAISTRO', an educational program with a video-on-demand concept, where all these AI videos will be produced as many as 150 themes for 100 campuses throughout Indonesia. This is a new breakthrough where the digital twin of Mr. Hermawan Kartajaya will teach various concepts and marketing case studies in the form of AI videos," said Sony Subrata.

"Second, we are also developing the 'Strategic Brand Guidelines 2026', which is a compilation of marketing strategies by utilizing various generative AI platforms such as Claude Opus 4.5, Gemini 3, Perplexity Pro, Super Grok Heavy, and ChatGPT 5.1. With this document, brand owners will get comprehensive and implementable strategy recommendations," he said.

"Third, in our cooperation, there is also a 'SuperSalesAgent' which is an AI Agent to help corporations as the best sales team, which works 24 hours a day, 7 days a week non-stop. This AI Agent is programmed to understand various marketing strategies from MarkPlus literature so that they become very sophisticated digital sellers in communicating," explained Sony Subrata.

The cooperation between MCorp and PT AI Indonesia is considered a strategic step in strengthening Indonesia's position in the era of modern marketing which increasingly relies on artificial intelligence technology. This collaboration is expected to open up new opportunities for the education, industry, and corporate sectors that want to accelerate their digital transformation.