Joint Activities in Public Spaces Encourage Health and Social Interaction
JAKARTA - The development of cities is now not just about buildings or infrastructure, but also about how cities become living spaces that affect the health, happiness, and social interactions of their citizens. Shared activities, friendly public spaces, and community involvement are an important part of today's urban lifestyle.
This view is in line with that expressed by M. Nawawi, President Director of Paramount Enterprise, during the 2025 'Paramount Color Walk' celebration in celebration of the company's 19th anniversary. He emphasized that joint activities are not just celebrations, but part of a long-term commitment to quality of life.
"This event aims to be more like what I said this morning, that this is a form of our commitment. How to form an ecosystem in the development of life that we do," said Nawawi at the Pasadena Central District, Gading Serpong, Tangerang, Saturday, December 13, 2025.
Cities with large populations face the challenge of keeping their citizens healthy, connected, and feeling a sense of belonging to the environment. In this context, cities are seen as social ecosystems.
"It's not just about building physical, it's not just about building with the heart. But how the population here forms an ecosystem of familiarity," he continued.
The ecosystem in question is not just a facility, but the relationship between residents, families, and communities. Social familiarity is the foundation of a happier and more balanced life. Physical activities together such as walking or light exercise not only improve health, but also strengthen social ties.
"How can we live a healthy life, how can we invite residents to go out and have fun, have fun, be happy," said Nawawi.
This community activity is open to all, including people from outside the area, reflecting that a healthy and happy lifestyle is universal. Friendly public spaces encourage cross-age, cross-cultural, and cross-background interaction.
"This is one attitude to realize one sustainability. Because we are aware, this life is lived by those who live, live, and use the facilities around it," explained Nawawi.
In the end, the ideal urban lifestyle is a balance between activity and rest, individuals and communities, private space and shared space.
"A happier, more prosperous life goal can also be realized when the life ecosystem is formed," he said.
In addition to the 7 KM walking activity around Gading Serpong, this celebration also includes a color festival, culinary bazaar, music entertainment, and mural competitions.
Paramount Enterprise also held social activities such as mass circumcision for 190 children and distribution of 560 food packages for pre-prosperous people, as a form of the company's concern and commitment to the surrounding environment.
"This social activity is also a form of gratitude from Paramount Enterprise for its 19th anniversary and confirms the company's commitment to bringing positive impact to the community. Hopefully, every step of the company together with the community, through sports, social activities, and various other community programs, can be a common step that inspires, brings positive change, and encourages sustainable effects that have a wide impact on the environment, society, and the country," added Norman Daulay, Director of Paramount Enterprise.
On the same occasion, Chrissandy Dave, Director of Paramount Enterprise, expressed his gratitude to the 12 thousand participants of the Paramount Color Walk 2025 who were enthusiastic and enthusiastic.
"We would like to thank all the sponsor partners who have supported and enlivened the Paramount Color Walk 2025, all the residents of the cluster and tenants of Paramount Gading Serpong who have always supported this annual activity," he said.
"This colorful event in the beloved city of Gading Serpong is a recreational and social event that encourages a healthy lifestyle while presenting moments of togetherness, cheerfulness, and memorable experiences for all participants. This positive energy motivates us to continue to present works, innovations, and activities that are beneficial and colorful for the community. " he continued.