Blibli Presents Apple Shop First, Offers Apple's Digital Ecosystem And Experience

JAKARTA Blibli, e-commerce with an omnichannel system, introduced the first Apple Shop in Indonesia. This is a new area in the Blibli retail store that offers Apple's ecosystem.

Apple Shop located at Blibli Store Central Park was inaugurated on Tuesday, November 11. Carrying the concept of The Best from Apple, All in One Place, Blibli not only offers the Apple ecosystem, but also an interesting experience.

At the retail store, Blibli invites its users to try out Apple's new products directly, including newly launched devices. Users can see and try the iPhone 17 and iPhone Air series directly which were released last October.

While trying Apple devices directly, consumers will be accompanied by Apple Champion, a trained staff. These experts will provide personal guidance and recommendations.

Blibli admits that they deliberately provide this expert. That way, consumers can get better education about the various features available on Apple devices.

"We are proud that the Blibli Store Central Park is trusted by Apple to operate The New Apple Shop in Indonesia," said Alvin Harirahardjo, Director of Retail Operations of PT Global Teknologi Niaga (GTNi), to reporters at the launch event.

Alvin added that the presence of the Apple Shop is part of the trust of the principal brand held by Blibli for several years. The company has been in possession of Apple Authorized Reseller certification since 2022.

"We want each customer to experience a premium experience, expertise, and our trusted ecosystem combined with providing a more personal, meaningful shopping experience, and of course ORI," said Alvin.

Blibli also designed its retail store at Central Park Mall as the center of leading experience through Blibli Masterclass. This is an interactive session provided to help customers maximize the potential of Apple devices and ecosystems.