Inspiration For Shopping Styles And Tips At Year-End Fashion Bazaar

Towards the end of the year, the fashion bazaar is one of the activities most awaited by fashion lovers. In addition to being a place to look for big discounts, events like this are also the right place to find new style inspirations without having to drain your pockets.

However, to avoid hunting for clothes, it is important to set a budget, create a list of needs, and choose products that can be combined for various occasions.

One of the bazaars that will be held again this year is Locapop, a ready-to-wear event that is popular with young people, especially Gen Z. This event took place at AEON MALL Tanjung Barat from October 29 to November 2, 2025, presenting 61 local brands with discounted prices of up to 70 percent and offers ranging from IDR 35,000.

Apart from clothing, Lokapop also provides various lifestyle products such as bags, shoes, and accessories. Head of Creative Loop, Eras Pragitha, expressed his enthusiasm for this event.

"There are 61 brands that have joined. Sales of these brands are getting more aggressive because people's purchasing power has risen again towards the end of the year. Brands have also prepared large discounts, therefore we are presenting again Locapop to provide the best offer (best deal)," Eras said in his statement to VOI.

The choice of location in this area is not without reason. According to Eras, the area is strategic because it is surrounded by many campuses and centers of activity for young people.

"From previous events, visitors who came were dominated by Gen Z. There are about 40% of brands that have never participated and are now enlivening it. Products, now they are more varied, there are accessories, bags, and shoes," he explained.

Furthermore, Eras emphasized that Locapop is committed to being a forum for the younger generation in expressing their style of dress.

"The main point of this bazaar is the outfit for Gen Z. We want to accommodate Gen Z with suitable options for their styling, including for Gen Z who are just starting work," he added.

In addition to presenting various attractive offers, Eras also shared a number of tips for shopping smartly at fashion bazaars, especially for Gen Z who is often tempted by large discounts.

"If you come to the bazaar, you should have a plan first. For example, you want to find outfits for college, work, or take a leisurely walk. So the spending is more focused and not impulsive," said Eras.

He also emphasized the importance of choosing products that can really be used in the long term, not just because they are trending.

"Choose clothes that can be matched with collections that you already have. That way, you don't need to buy much but you can still look different," he added.

In addition, Eras suggested that bazaar visitors pay attention to the quality of the ingredients and comfort when choosing clothes.

"Sometimes people focus on cheap prices, but forget to check materials or sizes. Make sure to stay comfortable and according to your needs, because fashion is not only a matter of style, but also a matter of confidence," he explained.

According to him, shopping at bazaars such as Locapop can also be an opportunity to get to know more closely quality local products that are now no less competitive with international brands.

"Merek-merek yang sebelumnya berpartisipasi merasa puas dengan hasilnya, dan banyak yang kembali ikut. Meskipun ada banyak bazar lain, alhamdulillah responsnya positif. Semoga bazar kali ini semakin banyak Gen Z yang bisa datang, tutup Eras.

In addition to being an exciting event for fashion hunting, Locapop also offers a variety of shopping experiences. A number of brands present attractive promos, ranging from Davelline with a modest wear collection starting at IDR 35,000, Kienka.official with discounts of up to 50 percent for floral outfits, to Fassy which provides discounts of up to 53 percent and promos of Buy 1 Get 1.

For handmade accessories lovers, New Inspire presents cashback and clearance sale of Rp. 25,000, while Tarumpah Shoes offers a Spin Wheel program with free sandals and a selected shoe promo for Rp. 89,000.