Motorcycle Sales Drop, Yamaha Remain Optimistic That The Market Will Recover
JAKARTA Economic conditions that have weakened so that recent demonstrations have influenced people's purchasing power. The impact is felt on various sectors, including the two-wheel industry.
The Indonesian Motorcycle Industry Association (AISI) previously targeted the sale of new motorbikes throughout 2025 to reach 6.4 million units. However, the realization until the January period of July 2025 only reached 3,692,048 units (wholes from factory to dealers). This figure is down 2.07 percent compared to the same period last year which recorded 3,769,901 units.
PR YRA & Community Manager of Yamaha Indonesia Motor Manufacturing (YIMM), Rifki Maulana, assesses that the current motorcycle market is difficult to predict because it is influenced by external factors that cannot be controlled by producers.
"Conditions like this cannot be predicted, especially because social, economic and political factors are very influential," he said when met in Bandung, recently.
However, Yamaha remains committed to providing the best products and services for consumers. Rifki hopes that conditions in the country will be conducive soon, including the economy that has recovered.
"Hopefully all two-wheeled industries will stay fine, and sales targets can be achieved," he added.
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To boost the market, the presence of a new model is considered to be an important stimulus. All forms of updates can increase sales as well as stimulate the market," said Rifki.
Yamaha itself is known to regularly deliver breakthroughs every year. This year, they launched the Aerox Alpha with a variety of updates, including a more modern YECVT transmission technology.
What about the next product? Many are waiting to see if Yamaha will release a new model with similar technology on its flagship stickers. When asked about the possibility of Turbo's presence, Rifki only gave a short signal.
"As for Turbo, we are waiting for the play date, we can't answer now," he said.