BRI Launches BRI X Indodax Co-Branding Debit Card
JAKARTA - PT Bank Rakyat Indonesia (Persero) Tbk (BBRI) has established a strategic collaboration with Indodax, the largest crypto asset buying platform in Indonesia, through the launch of the BRI X Indodax Debit Co-Branding card.
BRI Network & Retail Funding Director Aquaris Rudianto explained, this initiative targets the tech-savvy community, digital asset users, and the younger generation who need modern, safe and efficient banking services.
Indodax customers who open BRI accounts will obtain exclusive debit cards with various privileges, including free card transaction fees in real-time, free-conversion access of up to 12 currencies to support cross-border transactions and get cashbacks of up to IDR 100,000 and extra cashback airdrop 25,000 IDRX with placement of funds starting from IDR 1 million," he said, quoted Tuesday, August 26.
In addition, he continued, customers also receive accident insurance of up to 250 percent of the maximum account balance of IDR 150 million and access to BRI and Indodax loyalty programs with various attractive promos and benefits.
The card activation process is also designed easily and seamlessly, starting from opening accounts with special flagging, sending data to Indodax, to issuing rewards tokens as part of an integrated digital ecosystem.
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To strengthen the exposure to this program, BRI and Indodax will co-host the Official Coinfest Asia 2025 which will be held on August 22, 2025 in Bali. Coinfest Asia is an international event that brings together the blockchain community, startups, investors, and digital Enthusiasts.
"The presence of BRI X Indodax's Debit Co-Branding card is our concrete step in supporting the growth of digital asset literacy in Indonesia," he continued.
This rogram is projected to be a catalyst in increasing Third Party Funds (CASA) and BRI's fee-based income. In addition, this initiative is in line with BRI's strategy to expand the base of new customers, encourage the growth of the digital ecosystem, and strengthen financial inclusion in Indonesia.
The launch of BRI X Indodax's Debit Co-Branding card is a clear proof of BRI's transformation in presenting digital financial innovations relevant to the needs of the modern generation. Through this collaboration, BRI not only expands access to technology-based banking services, but also strengthens its position as a universal bank, "concluded Aquarius.