Sailun Presents Global Tire Innovation and Technology for the Indonesian Market at GIIAS 2025

TANGERANG - The 2025 Gaikindo Indonesia International Auto Show (GIIAS) exhibition is not only a stage for four-wheeled and two-wheeled brands to present their latest innovations, but also a showcase for several automotive supporting brands.

PT Sailun Tire Indonesia, which is also participating in GIIAS, is part of the Sailun Group's strategic move to strengthen the position of its global tire brands in the Indonesian market: Sailun, RoadX, Blackhawk, and Maxam.

With the theme 'Techno Garage,' the Sailun booth is designed as a futuristic garage, inviting visitors to explore the latest technology and innovations from the four Sailun Group brands.

The flagship products on display are specifically designed to meet the needs of the Southeast Asian market, including tires for passenger cars, SUVs, commercial vehicles, and heavy industrial applications. The entire product line prioritizes comfort, durability, and driving safety.

PT Sailun Tire Indonesia Sales & Marketing Director Eko Supriyatin said Indonesia is a key market in our expansion strategy in the Southeast Asia region.

"We are optimistic that with the quality, technology, and innovation we offer, we can provide added value to consumers and business partners throughout Indonesia," he said when met at ICE BSD, Tangerang, Friday, July 25.

During GIIAS 2025, visitors will not only be able to see Sailun's superior tire technology firsthand, but also participate in various interactive activities, exciting games, get exclusive merchandise, and engage directly with the Sailun technical team.

It's important to note that Sailun Group was founded in 2002 and is one of the largest and fastest-growing tire manufacturers in the world.

In fact, according to a 2024 Tire Press report, Sailun now ranks as the 10th largest tire manufacturer globally and is the 11th most valuable tire brand in the world (Brand Finance 2023).