JF3 Clothing Show, Uniting Indonesia's Heritage And Innovation Of Designer Collections

JAKARTA - The Jakarta Fashion and Food Festival (JF3) has entered its 21th anniversary of the event. This time, JF3 presented a new spirit by carrying the theme "Recrafted: A New Vision".

This annual festival will take place in two sessions, namely on July 24 at Summarecon Mall Kelapa Gading, and July 30, August 2 at Summarecon Mall Serpong.

As a consistent fashion and lifestyle event presenting the best work of the nation's children, JF3 reiterated its commitment to creativity to sustainability. This year, designers are encouraged to exceed borders, innovate, and transform without leaving traditional roots.

On the second day of the event, the Indonesian Fashion Entrepreneurs Association (APPMI) performed a fashion show titled Re:Nature.

This event presents the latest collection of well-known designers, including Harry Hasibuan with Falling for The Bloom, Khayae through the HABITAT collection: Tropical Sanctuary, Zet Collection with a Thousand Lampung Motifs, and Yuni Pohan with Northern Heritage.

APPMI General Chair, Poppy Dharsono, expressed her appreciation for the ongoing support for the world of Indonesian fashion.

Through the soul of this work, we not only convey creativity and innovation, but also bring Indonesian fashion to the international arena. This is an extraordinary journey, and we really appreciate all the support that has been given," said Poppy, when met at Summarecon Mall Kelapa Gading on Friday, July 25, 2025.

He also invited all parties to continue to encourage the growth of the national fashion industry.

"Let's continue to make JF3 and the Indonesian fashion industry more popular, both domestically and abroad. For the dedication and commitment of the partners, I would like to thank you. Hopefully this collaboration will continue and be more successful in the future," he added.

Furthermore, Poppy said that JF3 has become an important milestone in the development of the fashion industry in Jakarta. This event also provides space for young designers to perform and be known more widely.

"Through this event, we not only celebrate creativity and innovation, but also raise Indonesian fashion to the global stage," he said.

This year's JF3 Runway is designed circularly, to provide flexibility for the audience to see every detail of the clothing displayed. The show is opened by the Zet Collection with a collection of a Thousand Lampung motifs.

This collection highlights the marun top in detail for rendation and the golden bird brooch on the chest. The large flower shell around the neck creates a dramatic impression, complemented by an outer made of shiny blacklace.

The A-line skirt with the motifs of wastra with orange, black, and gold nuances appeared captivating with a geometric panel and a touch of maroon lace.

Then, Khayae displayed a collection of HABITAT: Tropical Sanctuary. Starting with a long black dress worn by a little girl. The material tulle decorated with 3D flower elements gives a luxurious and cheerful impression in one look.

Yuni Pohan presents Northern Heritage, a collection of coach nuances consisting of palazzo pants, structural bustiers, and long outerers with balloon arms. The details of ethnic embroidery and gold brooch on the Bustier give a glamorous impression while highlighting cultural heritage.

The APPMI show was closed by Harry Hasibuan with a Falling for The Bloom collection from theHazebewear label. The designer explained that this collection was inspired by the beauty of the blooming flowers.

"Usually people like to see beautiful flowers bloom. I hope this collection can provide the same freshness for anyone who sees and wears it," said Harry.

The collection is dominated by soft colors such as orange, mint green, and pink. One of the clothes features a mint green long dress made from light tulles, with a large flower-shaped plot that surrounds the shoulders and chest. A handful of Zamrud beads draped from chest to waist, adding to the luxurious and elegant impression.

In addition to the APPMI performance, JF3's second day was enlivened by a number of other brands. The Adith Official presents a collection titled EUNOIA, inspired by the tropical landscape of Indonesia and the legacy of local crafts. This collection features a combination of modern luxury and traditional values.

Howard Laurent features a collection of Lustres, inspired by bouncing light on the surface of pearls, duets, and other glamorous decorations. The dresses shown highlight elegant nuances and captivating visual luxury.

Tonight's event will be closed by the presentation of Adrie Basuki's TRANSFORMA collection. This collection carries the meaning of change and improvement, inspired by the philosophy of Sanskrit Samskara.

Since it was first held in 2004, JF3 has become an important stage for local designers and craftsmen to introduce wastra Nusantara in modern style. Through this event, JF3 not only strengthens Jakarta's position as a center of fashion, but also becomes a bridge that connects tradition with modernity, local to global.