DRX Token Strengthens Steps Towards Southeast Asian Sports's Web3 Fandom Ecosystem
JAKARTA The Web3 project from Indonesia, DRX Token, has just recorded an important milestone by appearing on the digital billboard of Times Square, New York - an iconic landmark known as a global storefront for visionary innovations and brands.
However, the emergence of DRX in Times Square is not just a marketing strategy. This is part of a series of milestones that demonstrate DRX's consistency and seriousness in building a sports-based Web3 ecosystem, digital participation, and real-accessible technology.
This move makes DRX one of the first Indonesian Web3 tokens to be present at the heart of the world city - to emphasize DRX's position as the pioneer of integration between crypto, sports and technology.
"We are not looking for instant hype. Times Square is our way of saying, this is the time for projects (Web3) from Indonesia to appear and speak in the world arena, through a transparent, open and rewarding system," said Kash Topan, Founder & CMO DRX.
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DRX's visual campaign in Times Square is not the ultimate goal, but a symbol of a transition from the groundwork phase to global expansion.
Looking At The Results Of The Built Foundation
Since early 2024, DRX has continued to establish itself as a pioneer in combining the world of sports, blockchain technology, and digital culture in Southeast Asia.
Some of the strategic milestones that have been achieved are as follows.
1. Listing on Global Exchange
In May 2025, DRX officially listed on the Bitmart global exchange, coinciding with its participation in Dubai's TOKEN2049 international event, opening up opportunities for cross-ecoupling collaboration with global Web3 projects.
2. Official National Event Sponsor
DRX is part of the Indonesian sports ecosystem through sponsorship at the Fornas 2025 (National Recreation Sports Festival), introducing the integration of NFC merchandise (near Field Communication) with the SportNet digital system.
3. Listing on Local Exchange
DRX Tokens are also available on local platforms such as Indodax, to facilitate domestic market access to these utility tokens.
4. Building a Connected Ecosystem
DRX Tokens are not just digital assets, but part of an integrated system. These connected ecosystems include: