Officially Opened, Tomorrow World Claimed To Be Asia's First Parfum Library

JAKARTA - The local retail industry is again excited by the presence of Tomorrow World, the first shopping theme park in Indonesia with a unique concept, namely combining experience, personal interaction with brands, and exploring fun products.

Located at the Lower Ground Lippo Mall Nusantara, Tomorrow World is officially open to the public starting Friday, June 13, 2025.

One of the main attractions of this shopping theme park is the Parfum Library, which is claimed to be Asia's first perfume library.

In this space, visitors can explore more than 1,000 perfume articles from various local brands, smell fragrant before buying, and get complete information about the aroma and story behind it

"So far, buying perfume is often like buying a cat in a blind buy sack. Even though there are so many local brands that smell amazing. That's why we make a Fragrance Library, so that people can sniff until they are satisfied, and feel the real quality and character of every perfume," said Kenny Koesomo, Founder of Tomorrow World, quoted by VOI from a media broadcast, Wednesday, June 18.

Kenny Koesomo himself is not a new name in the retail world. Previously he was known as the second generation of local fashion brand Lausso, and has been in the industry for more than 15 years.

His educational background in the business sector in Singapore and his experience in various creative communities became the foundation of Tomorrow's birth as a new retail concept that is more personal, interactive, and fun.

Not only about perfume, this shopping theme park offers more than just shopping spaces. Thematic spaces such as Tomorrow Walk-In Closet (for fashion shopping experience such as in personal cabinets), Tomorrow Blockbuster (for idol lovers, blindbox, and collectible toys), as well as Tomorrow Cafe by Cups (dessert and beautiful drink areas) are ready to pamper every type of visitor who comes to shop, play, or just relax.

More than 20 favorite local brands that were previously only available online, are now offline on Tomorrow. Some of them include Mad for Makeup,bakver Reaction, Visval, Karot, Balvein, Alchemist, Sugar, Wallts, and many more.

Furthermore, his presence is not only to collect brands, but also as curators for online brands that do not yet have physical stores, including hidden gems that deserve more attention.