Rhino Indonesia Committed To Encourage The Transformation Of The Fashion Industry

JAKARTA Rhino Indonesia shows concrete steps in encouraging the transformation of the national fashion industry through the Print Fashion Parade: Color of Indonesia which was held in Jakarta.

CEO Rhino Indonesia Herbit stated that this event was not only a fashion show, but also a symbol of cross-sectoral collaboration in building a fashion printing ecosystem in Indonesia.

Herbit explained that the collaboration between the creativity of local designers and the engineering technology innovation of sublimation printing from Rhinotec was able to create a new face of the technology-based fashion industry.

He said as many as ten local designers were involved in a fashion parade featuring a variety of collections with typical Indonesian cultural motifs, all collections were printed using Rhinonolec sublimation technology, which is known for their color sharpness and accuracy.

"Fashion and technology are now inseparable. We see a lot of potential if creative industry players are given access to reliable and flexible printed technology," he said in his statement, Sunday, June 1.

Herbit said that his party wanted to take on the role of more than just machine providers, but to become a growth partner in the sustainable creative industry ecosystem.

He conveyed that in an industry that continues to change, the connection between creative actors, technology providers, and markets is the key to success in the midst of today's industrial dynamics.

According to him, the Print Fashion Parade can be a real example of how an ecosystem can be formed starting from mutual strengthening cooperation.

By continuing to encourage innovation and collaboration, he hopes to encourage more fashion industry players, MSMEs and young designers, to be able to take advantage of technology to expand the reach and competitiveness of the national and global market.