DRW Skincare Ready For National Expansion By Empowering Women

YOGYAKARTA - DRW Skincare plans a national expansion for beauty products. This was revealed by the founder of DRW Skincare, dr. Wahyu Triasmara when launching a new product in Yogyakarta.

DRW Skincare, a specialist in acne skin care, held an event titled Glorious Beauty in Yogyakarta on May 3-5, 2025. This event aims to strengthen relations and strengthen the DRW Skincare distributor network in the face of major future expansions.

The event, which was attended by hundreds of distributors from all over Indonesia, carried the theme 'Dare to Change and Ready to Dominate'. In his presentation, dr. Wahyu said, DRW Skincare not only wants to expand networks nationally, but also internationally. This vision must be strengthened by a more flexible, dynamic and adaptive business model.

"We are not only targeting the national market but also internationally. We hope that products from DRW Skincare can be found in other countries," said Dr Wahyu.

"We are committed to accelerating the growth of DRW Skincare through more adaptive business models and more efficient systems, which are ready to compete with other products according to the needs of the times," he said.

As part of the strategy, DRW Skincare launched several new products from in-depth research results.

In addition, DRW is increasingly focusing on acne solutions that have been a problem for women. In fact, they already consider acne as a disease that must be eradicated.

"With a focus on acne and spots solution, we will continue to develop to be the best in this industry. We are optimistic that DRW Skincare will continue to be a pioneer in the Indonesian beauty industry," said Dr Wahyu.

One of the new products launched was Coolbright Deo Herba and Coolbright Deo Herba Strong.

This product is a deodorant that contains the Lumiflora Peony Extract, the Alum Potassium (tawas) and Niacinamide are able to brighten up, keep the armpit skin dry and prevent body odor.

In addition, there is White Tomato Body Scrub which effectively removes dead skin cells because it contains White Tomato.

Not only that, these products help brighten, soften, and moisturize the skin to make it look healthier and more glowing.

The next product is HB Dosting which is a high dose lotion to brighten and menutris the skin, and 3 in 1 Exfoliating Gel. Multifunctional gels designed to remove dead skin cells, improve skin texture, and maintain moisture. And which are especially safe to use for all skin types.

"These products come from the real needs of our customers. We want to answer them with formulas that are not only effective, but also safe for the long term," said dr. Wahyu.

The business strategy for the development of DRW Skincare is also focused on empowering women, especially housewives. However, dr. Wahyu advised housewives who participate in this business not to forget the role of wife and a mother.

"I am proud because many housewives are now empowered and have income. But the position as wives and mothers must be maintained," he said.