More Out Of Time, Meta Plans To Eliminate Friendship Features On Facebook

JAKARTA In the midst of the antitrust trial that Meta is facing, it is revealed that the company is trying to maintain cultural relevance on Facebook. This has been done since 2022.

Meta's documents were shared with the US Federal Trade Commission (FTC) noting that Meta executives have been trying to maintain Facebook's future. Indirectly, Meta realizes that Facebook is getting out of date.

In the current era of the importance of social media, Instagram managed to maintain its market, as well as Threads which experienced a significant increase in users. WhatsApp, as a messaging platform, also managed to outperform the market.

However, Facebook seems to have stopped on the spot. This platform is still in use, but not as busy as it used to be. If the features in it are not developed, social media, which was popular in its time, will be increasingly abandoned by users.

Because, in the documents submitted to the FTC, Meta CEO Mark Zuckerberg detailed various important things that need to be done to defend Facebook. Here are some actions that are believed to keep Facebook relevant and contemporary.

From these various plans, Meta thinks of quite extreme solutions, namely removing the Friendship tab or deleting the old graph as a whole. After that, users will be asked to start with the latest feature, namely Following.

There is a possibility that this change will be well received. However, the risk of unrebuilt profiles or friendships will increase. If this graph change fails, Facebook may actually be abandoned by users.