Appearing Stunning During Eid Al-Fitr, Gold Jewelry Shopping Trends Increase During Ramadan
JAKARTA - At the moment of Ramadan, especially in Lebaran, many people prepared special clothes to accessories to support appearance. One of the accessories used is gold jewelry.
This has made the trend of buying gold jewelry increase in the month of Ramadan. In addition to purchases, public sales of gold will also continue to be carried out during Ramadan.
"Indeed, there are people who sell gold every month of Ramadan, but more people actually buy it," said Brand Manager of The Palace Jeweler, Winy Melita, in Senayan, Jakarta, on Monday, March 10, 2025.
Winny said that most people buy gold in the form of jewelry, not diamonds. Gold jewelry purchased is also usually large enough dimensions, such as bracelets and necklaces.
"Most of the items are gold jewelry, not diamonds. Gold jewelry is actually in such a large dimension," he said.
"In the month of Ramadan, people buy large bracelets, rings, or necklaces of dimension, so they can be seen in Eid al-Fitr," he added.
Purchase of gold jewelry in the month of Ramadan can also benefit customers in various promos.
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'Like a voucher. Customers can sell, buy, even save gold digitally without the need to come for transactions to the store,' continued Lakuemas Brand Manager Ester Napitulu.