Carrying The Premium Shop Concept, Yamaha Flagship Shop Officially Present In Bandung

JAKARTA - PT. Yamaha Indonesia Motor Manufacturing (YIMM) continues to innovate not only with new products, but also with an increase, one of which is that it is still being carried out in stages is the renovation of a Premium Shop dealer.

The implementation of the project has begun to be realized starting with the re-opening of the Yamaha Flagship Shop Jakarta which was carried out during the celebration of the 50th Anniversary Yamaha Indonesia in 2024. After that, it continued by renovating the Yamaha Flagship Shop Bandung which was finally inaugurated by the management of PT. YIMM in today's ceremonial.

President Director & CEO of PT Yamaha Indonesia Motor Manufacturing (YIMM) Dyonisius Beti, said that today's improvement can be seen, which is the target from last year when celebrating the 50th anniversary of Yamaha's establishment.

"Nuansa at Yamaha Flagship Shop Bandung is slightly different because it is more premium and luxury, while Yamaha Flagship Jakarta has a technology concept," he said, when met in Bandung, West Java, today, Friday, March 7.

He further said that this year Yamaha will also continue the Yamaha Flagship Shop re-opening in Central Java and Bali, and until the end of this year the target is to reach 100 Premium Shop dealers.

"Not only the renovation of dealers, but we also want to provide new experience for consumers because today's times are more digital, much different from 20 years ago," he added.

For the first time, Yamaha also introduced the new 2D Yamaha Logo. With these various updates, he hopes that Yamaha will get closer to consumers, as well as proof of Yamaha's commitment to always provide the best service in every dealer network.

The presence of the Premium Yamaha Dealer as currently present in Jakarta and Bandung, is part of improving service quality and convenience to create a Kando experience for consumers through several points:

Strengthening the identity of each product through grouping categories such as Premium Zone (MAXi Yamaha), Fashionable Zone (Classy), Active Zone (Generation 125), and Exciting Zone (Sport).

Placing customer wants and needs as a top priority by improving services in digitizing information that follows the trend of times to make it easier for consumers to get product information.

Now equipped with modern co-working space, so consumers can enjoy waiting by relaxing or staying productive when the vehicle is serviced.

The presence of the Yamaha Dealer Premium has provided new and different experiences and is getting closer to consumers. The premium service provided to consumers is a form of Yamaha's commitment to continue to innovate. In addition, it also strengthens Yamaha's position in the two-wheeled automotive industry.