Adjust Consumer Characters In Indonesia, Jetour Dashing Gets 3 New Color Updates
JAKARTA - Jetour has officially added three new colors to the Dashing SUV model, the new colors in question are bloodstone red, phantom gray and Vanila Blue, adding to the previous color, namely black and white.
This new color giving is implemented according to the identity and character of each consumer, and every new color of Jetour Dashing has a different philosophy.
Director of PT JETOUR Motor Indonesia, Moch Ranggy Radisyah, said the company believes color has high expression strength and we understand that for consumers, color is part of the excitement of every trip.
"Therefore, we present three new colors for Jetrour Dashing. Each color has a meaning that is in line with the spirit of Travel+ to accompany consumers to explore and complement their lifestyle," he said during the launch of the new color, in Kemayoran, Friday, February 14.
Taking a closer look at the philosophy of the three new colors of Jetour Dashing, for bloodstone red emits aura of confidence, firmness, high motivation, and the ability to face challenges. Using bright colors, like red, will also show its own charisma and show the courage to appear different and stand out.
Meanwhile, phantom gray is chosen to represent the point of view of professionalism. This color is calm but strong, modern but still relevant to classical values.
For users, this color is able to create trust from the people around them.
Finally, there is a green blue color that represents visuals of optimism, joy, and young professionalism that has the spirit of achieving success. This color also represents a creative, innovative and classy spirit.
In specifications, this one car comes with a 1.5 Turbo 6DCT engine capable of producing 156 ps of power and 230 Nm of torque. This engine advantage is claimed to provide an exciting and pleasant driving experience, so that it is in accordance with the dynamic style of young people.
Regarding the price, Jetour Dashing with a new color can be ordered with a choice of two variants, namely Dashing Journey of Rp. 403.8 million and Dashing Inspira of Rp. 434.8 million on the road.