Tokopedia And ShopTokopedia Share Online Shopping Trends Early 2025
JAKARTA - Tokopedia and ShopTokopedia continue to be committed to empowering sellers in Indonesia, by providing quality products and transparent prices, as well as an attractive and secure online shopping experience.
Through various campaigns such as Buy Locals and Promos Guncang, Tokopedia and ShopTokopedia provide a stage for local business actors to develop and reach more people in Indonesia.
Based on internal data from Tokopedia and ShopTokopedia, the following are several categories that became the trend of online shopping for Indonesians in the period 1-25 January 2025.
Online Shopping Trends At Tokopedia In Early 2025
The most-selling categories: Food And Drinks, Carpentry, Health, Automotive, And Household
The best-selling products in these categories:
Several areas with the highest increase in sales: Tasikmalaya (West Java), Tulungagung (East Java), Banyuasin (South Sumatra), Ogan Komering Ilir (South Sumatra), and South Lampung (Lampung).
Online Shopping Trends At ShopTokopedia In Early 2025
The most well-selling categories: Beauty and Body Care, Female Fashion, Muslim Fashion, Food and Drinks, and Household Equipment.
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The best-selling products in these categories:
Some areas with the highest increase in sales: South Sumatra, Jambi, Lampung, Banten, and West Java