BAIC Buka Boutique Dealer Pertama Di Indonesia, Lokasinya Di Banten

JAKARTA - BAIC Indonesia presents something new for its consumers, by opening the first Boutique Dealer in Indonesia located at S8 Tower, Jl. Gading Serpong Boulevard Blok S No. 8 Tangerang Regency, Banten.

With the official opening of the Authorized Dealer Michael Halim, General Manager of JHL Auto revealed that part of the JHL Group's business unit, JHL Auto is committed to always providing high-quality international standard premium services for its consumers.

"The presence of this Boutique dealer is a realization of this commitment and the hope is to serve consumers in the South Tangerang area and its surroundings," he said, in an official statement received on Wednesday, February 5.

On the same occasion, BAIC Indonesia Chief Operating Officer Dhani Yahya, revealed the presence of the Boutique Dealer, BAIC Indonesia hopes to specifically provide a personal BAIC experience brand.

"As well as in depth to its consumers who reflect the luxurious, modern and comfortable impressions through the service excellence served here," he explained.

Boutique Dealer BAIC Gading Serpong by JHL Auto is still in the auspices of a large group from JHL Group which has a very diverse line of business and one of them last year began to venture into the automotive business by bringing the BAIC automotive brand to Indonesia.

During the first 6 months since the official presence of the BAIC brand in Indonesia, JHL Auto became the first dealership network to serve consumers for Sales, Services and Sparepart (3S) and was followed by 6 other dealership networks in Bandung, Surabaya, Samarinda, Cibubur, Medan, PIK2.

BAIC Indonesia continues to strive to meet its consumer needs, both in terms of widespread sales and after-sales, will continue to open new dealer networks throughout Indonesia. In 2025, BAIC Indonesia is optimistic about expanding its dealership network to a total of 25 dealers by the end of the year covering the island of Java, such as Semarang, Bandung, Jakarta (6 locations), Yogyakarta, Banyuwangi, Sidoarjo, Bekasi, Batam: Batam, Batam, Sumatra Island there are Pekanbaru, Palembang, Sulawesi Island: Makassar Island, Kalimantan Island: Banjarmasin, Bali Island : Denpasar, East Nusa Tenggara : Lombok.

Today, for the first time BAIC introduced its 8th dealer network known as the Boutique Dealer which specifically only serves sales (1S), which is a special attraction rather than the Boutique Dealer. This is a special concept offered through this service and dealer atmosphere.

Ambience in the Boutique Dealer is packaged specifically with a luxurious, comfortable and modern impression typical of a five-star hotel that is in line with the BAIC brand which has a product line with the latest innovations, modern technology typical of premium vehicles and stylish and character models.

Boutique Dealer BAIC Gading Serpong by JHL Auto wants to present the best vehicle shopping experience for its consumers. Being right in the middle of a premium area in the Gading Serpong area and surrounded by complete facilities such as restaurants, luxury hotels and even spas, thus providing a pleasant experience for potential consumers with a complete and memorable one-stop shopping facility.

The consumers who buy vehicles at the Boutique Dealer BAIC Gading Serpong by JHL Auto will also get many benefits by automatically becoming a Platinum Member in the MYJHL application to be able to enjoy various kinds of exclusive offers from the business network under the auspices of the JHL Group.