Industrial Gas Needs Are Increasingly Important, These Are 5 SBMA's Leading Business Strategies
JAKARTA - PT Surya Biru Murni Acetylene Tbk (SBMA) closed 2024 with impressive performance, reflecting consistent growth and sustainable innovation in the Indonesian gas industry. The company's optimism for the next five years is getting stronger, along with the increasing need for industrial gas which is the backbone of various strategic sectors in the country.
Why Does SBMA Lead In The Industrial Gas Market?
SBMA utilizes its competitive advantages, ranging from production efficiency, strategic partnerships, to customer confidence to continue to expand its market share. Welly Sumateri, Deputy Director of SBMA, stressed that the company's main strategy is to increase operational efficiency and develop products with high added value, such as UHP's medical gas and nitrogen.
"We ensure that our products have superior quality to meet premium standards, both domestically and abroad," he said, quoted Wednesday, December 11.
5 SBMA's Superior Business Strategy To Face Market Growth:
1. Operational Efficiency that Increases Profitability
By optimizing the production and distribution process, SBMA managed to keep the margin stable even in the midst of market challenges. Investment in logistics such as lorry tanks and modern tubes is one of the main pillars of this efficiency.
2. Infrastructure Expansion to Strategic Region
The development of gas infrastructure in the Kalimantan, Sulawesi, and new industrial areas outside Java is the main focus of SBMA. The company ensures the availability of quality products to support national strategic projects.
3. User Sector Diversification
Not only focusing on the mining and petrochemical sectors, SBMA also sees great potential in the health sector, pulp & paper, and high technology-based industries. Demand for medical gas and special gas is a new growth motor for the company.
4. Focus on High Value Products
SBMA prioritizes high-tech-based products, with Lab 17025 certification for product guarantees with certified governance for products, which is to answer industrial needs with high standards of purity and quality. This opens up opportunities for market penetration from global investors in the future.
5. Strengthening Human Resources Competency
SBMA believes that human resources are the company's most important asset. Investment in technical and managerial training continues to ensure optimal performance in supporting the company's expansion.
Government Policy Support As A Catalyst
Downstreaming industry, smelter development, and the government's encouragement to build industrial centers outside Java provide great opportunities for SBMA. With a flexible and adaptive business strategy, SBMA is ready to become the main partner in supporting Indonesia's economic growth.
"As an illustration, SBMA has a global scale oil and gas company strategic partner in Indonesia, such as PT Bukit Makmur Mandiri Utama (BUMA) as a subsidiary of the DOID issuer, then PT Elnusa Tbk (ELSA), PT Petrosea Tbk (PTRO), PT Darma Henwa Tbk (DEWA), PT Pupuk Kalimantan Timur (Pupuk Kaltim) and others," concluded Welly.