BSI Officially Launches SuperApp Byond, Offers Financial To Spiritual Services
JAKARTA - PT Bank Syariah Indonesia Tbk (BSI) launched SuperApp Byond by BSI on Saturday, November 9, 2024. The launch of this application is one of the results of digital transformations taken by the company in responding to digitalization challenges in the banking industry.
"Today BSI and all BSI ranks are happy and proud to be able to present a SuperApp named Byond by BSI," said BSI President Director Hery Gunardi, at the launch of SuperApp Byond By BSI in the Gelora Bung Karno (GBK) area, Jakarta, Saturday, November 9, 2024.
Hery said that when other applications only focus on transactional features, Byond by BSI comes with three main values that meet all customer needs.
The three main values of the application are financial, social, and spiritual.
For the financial value of SuperApp Byond by BSI, it provides various financial transactions in general, such as balance checks, fund transfers, investments, e-commerce, and many more.
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"The first is SuperApp which can provide services for finance or finance, such as deposits, top-ups, transfers, overbooking, and so on," he said.
Then, there are also social features, such as payment of Ziswaf (zakat, infaq, alms, waqf) and so on. Finally, there is a spiritual feature that includes prayer time to show short verses of the Quran.
"This is part of our offering to how to help, support, and become a new energy to drive the sharia economy in Indonesia," he said.
Thus, according to Hery, this SuperApp can be a reflection of BSI's vision and mission as the largest Islamic bank in Indonesia.
"So, this is a value proposition of Byond as a financial, spiritual and social friend," he said.