KB Kookmin Bank Ad With BTS Has Been Watched 20 Million Times On All Platforms

JAKARTA - After launching its first advertising campaign in Indonesia in December 2020, KB Kookmin Bank's marketing ad received great enthusiasm and attention from the Indonesian people, gaining 20 million views on YouTube, Facebook and Instagram in just one month.

Not a few Indonesians have supported the presence of KB Kookmin Bank, by providing various comments. This is a direct assessment from the public that KB Kookmin Bank has a big ambition to become a trusted partner in the financial sector in Indonesia by cooperating with a big global star, BTS, as the KB Kookmin Bank brand ambassador.

Apart from video advertisements, the advertising campaign was also spread through outdoor media such as on the roads along Soekarno-Hatta Airport and LED billboards. Thus, the public can get to know KB Kookmin Bank and BTS even closer.

"We are very grateful to Indonesian customers who have welcomed the introduction greetings of KB Kookmin Bank. Please look forward to the future of Indonesian finance which will collaborate with Korea's financial prima donna, KB Kookmin Bank," said Jin-young Kim, Head of brand.ESG Group, KB Kookmin Bank, in a statement received by VOI, Tuesday, February 2.

KB Financial Group is Korea's leading financial services provider offering a wide range of financial products and services. KB Financial Group was founded in 2008 to better serve clients, enable growth and deliver value in rapid change.

KB Kookmin Bank is a subsidiary of KB Financial Group. Apart from KB Kookmin Bank, KB Financial Group's subsidiaries are KB Securities, KB Insurance, KB Kookmin Card, Prudential Life Insurance, KB Asset Management, KB Capital, KB Life Insurance, KB Real Estate Trust, KB Savings Bank, KB Investment, KB Data Systems and KB Credit Information.