Blue Bird Updates The Application, Here's The Advantage!

JAKARTA - PT Blue Bird Tbk officially launches an update on the MyBluebird Application to provide convenience for customers by providing RELIABLE (Safe, Convenient, Easy, and Personalized) mobility services.

The Main Director of PT Blue Bird Sigit Djokosoetono explained that in today's digital era, various technological innovations make behavior patterns and consumer needs change more rapidly.

Furthermore, Sigit said that transformation and innovation must always be accelerated in a fast, dynamic, and relevant manner. This is because modern digital society does not only want excellent, clean, comfortable, and safe products and services, but of course, also digital facilities that support speed.

"Including availability, convenience in transactions, and a variety of products that can answer various needs," said Sigit at a Media Gathering, in Jakarta, Thursday, February 9.

Sigit explained that updating the MyBluebird application was a form of continuing the company's pillar of transformation, where the MyBluebird application was one of the channels that had the fastest growth.

Even during a pandemic, continued Sigit, the MyBluebird application has become a reliable channel for Bluebird users when traveling, with a significant increase in the number of active users and user transactions.

"As the trend of community mobility recovers after the COVID-19 social restrictions, as well as changes in people's behavior, the presence of the All-New MyBluebird is a concrete manifestation of the company's commitment to prioritizing customer needs in all of our innovations and transformations," he explained.

Sigit emphasized that Bluebird will continue to develop its company service features in order to provide mobility services that are safe, comfortable, easy, and reliable.

Some of the new features in the All-New MyBluebird include the All-New Design by presenting a new look that aims to provide the best experience through implementing a better user interface and user experience.

Then, EZPay. This feature aims to make it easy for customers to convert street-hailing orders into online bookings so that users get easy transactions through various types of non-cash payments available in the All-New MyBluebird application.

"Then there are also recommendations. The new features implemented in the All-New MyBluebird application are aimed at enhancing the mobility experience, where users can see promos, culinary destinations, and other interesting entertainment destinations," he said.

Meanwhile, Deputy Main Director of PT Blue Bird Tbk Adrianto Djokosoetono stated that the MyBluebird application update was launched to welcome various new opportunities that can be achieved through the freedom of people's mobility.

The man who is familiarly called Andre explained that apart from the presence of new features in the All-New MyBluebird, customers can now also directly select the desired mobility service with one click, from taxi services, car rental, delivery of goods, to out of town shuttle.

Furthermore, Andre said that the All-New MyBluebird application will continue to be updated regularly this year.

"With an increasingly dynamic pattern of people's behavior, we will continue to develop the MyBluebird application to present service features that are relevant to people's mobility needs," he said.