The Synergy Between BRI, Pegadaian And PNM Is Increasing Solid In Ultra Micro Ecosystem Development

JAKARTA PT Bank Rakyat Indonesia, Tbk. (BRI) together with PT Pegadaian and PT Permodalan Nasional Madani (PNM) are said to continue to encourage the contribution of Holding Ultra Micro (UMi) in order to have a positive impact on business activities and the welfare of the wider community.

Recently, the three government-owned entities continue to optimize the empowerment of the Mekaar Group to become BRILink's Agent to provide income channels for groups.

BRI President Director Sunarso explained that since the official holding in September 2021, the number of Mekaar Groups has continued to increase, where until December 2022 it will reach around 69,000.

"We are recruiting the Mekaar PNM group to become BRILink's Agent. So they operate like a simpler version of the bank branch. They get a fee from the operation of the BRILink Agent," he said in a written statement on Sunday, February 5.

According to Sunarso, BRILink's own potential has always been optimized by BRI, including in terms of the referral function in lending.

This is made easier by BRI networks that provide closeness to customers. UMi Holding has a strategic function in increasing financial inclusion and literacy," he said.

On the same occasion, PNM President Director Arief Mulyadi revealed that the PNM Mekaar group, which has 10-30 customers for each group, is instilled to build awareness and support for friends and the surrounding community. He said, by becoming a BRILink agent, its function is even wider in providing economic and social value.

"In addition to added value for the Group Chair, who was previously working on social affairs, so monitor the members of the group as well," he said.

Similarly, the President Director of Pegadaian Damar Latri Setiawan stated that with the co-location, Pegadaian could add 624 joint outlets.

"So those who work remote areas far from Pegadaian or from remote areas, we can ride in BRI. With this holding, we can expand the network from 4,085 networks that are spread and can be more efficient," said Damar.

For information, Holding UMi was officially formed in September 2021 with one of the targets for co-location formation or called Senyum. In 2022 only 300 service outlets. But it turns out that the enthusiasm of marketers in the three entities is very large to support the service office together.