Menparekraf Sandiaga Uno Asks SMEs To Collaborate With Digital Platforms
JAKARTA - Minister of Tourism and Creative Economy (Menparekraf) Sandiaga Uno continues to be committed to making micro, medium and medium enterprises (MSMEs) play a role in improving the national economy.
Most recently, Sandiaga invited MSME actors to collaborate with digital platforms so that they can create more business opportunities, generate the economy, and create jobs.
This was conveyed by Sandiaga Uno when he opened the online webminar on economic studies series 5 with the theme Collaboration with Digital Platforms Bringing Indonesian SMEs to Move Forward in Jakarta. The webminar activity held by the Ministry of Tourism and Creative Economy is also supported by the Indonesia Setara Foundation.
"In accordance with the proud national movement made by the nation, we initially invited MSME players to digitally transform. We wanted to create a simple program, such as the proud stimulus program made in Indonesia with the concept of training, mentoring, and onboarding by industry players," said Sandiaga Uno in a statement. written, Thursday 26 May.
A source from the CEO & Founder of Bhinneka Hendrik Tio said that his party had started e-commerce since 1999 at which time the internet connection was not sufficient.
"Since the 2000s, we have started to realize that in the future there will be a shifting market where consumers will no longer shop directly but online because they will have many choices for the products they are looking for or need," said Hendrik Tio.
"MSME actors are not only in the position of being a seller but also a direct Bhinneka business partner. In the last two years, we have focused on developing the Business Super Ecosystem by presenting two business solutions, namely marketplace and e-procurement marketplace," said Hendrik Tio.
Brand Adventure Indonesia, Arto Biantoro, said MSME actors needed assistance and training from the government and this commitment was shown by the Ministry of Tourism and Creative Economy with various innovative programs initiated by the Minister of Tourism and Creative Economy, Sandiaga Uno.