The Price Is Unreasonable, Balenciaga Releases Limited Edition Shabby Shoes

YOGYAKARTA – Good and branded shoes make sense if the price is exorbitant. But what if the shoes are shabby, limited release from a brand as classy as Balenciaga? Of course, this brand has a secret behind the launch of Paris Sneakers for consumers.

After releasing Crocs shoes with high heels, Balenciaga has launched a very unique shoe product. These shoes are sneakers with shabby color and intentional damage. In Balenciaga's official InstaStory upload, the original video showed sneakers that were clean and still in good shape.

Then like a timelapse that goes on showing the shoes getting uglier, shabby, and damaged ending with the Balenciaga logo. Launching Vogue, Wednesday, May 11, this shoe campaign looks aesthetically pleasing. According to Balenciaga, shoes need to be designed for life. These shoes are limited edition, only made 100 pairs which are very worn out for sale. But it also allows shoppers to buy unbranded versions of the same product.

This Spanish brand is indeed campaigning on a mission to produce shoes that can be worn for life in original red, black and white colors with high top and mule variants.

Although shabby, these Paris Sneakers are priced at USD 625, equivalent to IDR 9 million and USD 495 or around IDR 7 million. These shoes designed by Demna deviate from the previous shoes. In recent years it has defined the luxury sneakers market and evoked the trend of dad's sneakers, 'ugly' footwear, Y2K trends, and other quirky approaches. Here, the Paris Sneaker is rather subtle, save for the sad 'damage' details.

Interested in buying the shoes of a lifetime from the popular brand Balenciaga? These limited edition shoes are sold in the online marketplace.