Bali Deputy Governor Optimistic Of Island Of The Gods Tourism Rises, Explains The Strategy

DENPASAR - Deputy Governor of Bali Tjokorda Oka Artha Ardhana Sukawati or Cok Ace believes Bali tourism will rise in 2022.

"Since the movement of domestic tourists, Bali's economy has slowly started to get better. Based on information in the field, hotel occupancy in Nusa Dua in the last few days has been around 50 percent. Even if there are hotels whose occupancy is above 80 percent, it's because there is a certain event at the hotel," said Cok Ace, Wednesday, December 22.

The Deputy Governor of Bali said the tourism development strategy in Bali in 2022 was carried out by increasing endurance and competitiveness.

Regarding durability, he hopes that tourism grants worth IDR 3.7 trillion this year will be realized soon.

"Secondly, additional relaxation is needed by being given a soft loan injection," said Cok Ace, Wednesday, December 22.

Previously, Tjokorda estimated that in 2021 things would return to normal and various debts could be repaid through tax payments and so on.

It turned out, he continued, that at the end of this year there were no such signs, so there needed to be an injection of soft loans.

After two years of facing the COVID-19 pandemic, he said, Bali experienced damage in terms of facilities such as hotels and swimming pools. Also, the damage to human resources that occurs due to delays in various programs such as labor exchange and training.

"Without this effort (providing additional relaxation), I'm afraid the damage will be permanent for Bali," he said.

The second strategy is to increase competitiveness by increasing the ratio of demand to supply in order to compete with other countries. This is considering Bali, which is still in excess of supply compared to demand.

“How can we talk about quality tourism if there are still many sellers and buyers. Surely the trade law says that our trade prices will fall," said the Deputy Governor of Bali.

In addition, increasing competitiveness can be done by improving the products owned, including the hotel, restaurant, spa industry, as well as government-made products such as road infrastructure.

"Well, these are our efforts both in the short term to increase endurance or in the long term when we return to normal and we are free to compete with neighboring countries, we are ready with quality products and adequate quality human resources to compete. in the post-covid-19 global era," he said.