Taiwan Offers More Diverse Travel Experiences for Indonesian Tourists

Taiwan Tourism Workshop. (Photo/Taiwan Travel Fair)

Abe said that collaboration between TTIC, travel agents, and media was key in increasing awareness (awareness) and as a business to business (B2B) event to strengthen industry cooperation. "Travel agents are now not only offering conventional packages, but also starting to develop theme-based packages such as incentive trips, student programs, to group trips with special concepts," he explained. In terms of achievement, the number of Indonesian tourists visiting Taiwan in 2025 was recorded at around 230,000 people or exceeded the pre-pandemic Covid-19 figures. The nominal figure is also targeted to increase to 250,000 tourists in 2026. In addition to the above steps, promotion strategies are also strengthened through a digital campaign titled Taiwan Waves of Wonder with the involvement of key opinion leaders (KOL) and influencers in Indonesia. Deputy Representative of Taipei Economic and Trade Office in Indonesia, Trust H.J. Lin, Ph.D., emphasized that there was full support from the Taiwan government in increasing the number of Indonesian tourists. "We are not only strengthening the promotion, but also presenting various conveniences for tourists, including visa facilities and the development of Muslim-friendly tourism." he said. In addition, various international events are also used as best as possible to attract tourists, including concerts and cultural activities that have a strong fan base in Indonesia. Lin said that in terms of policy, Taiwan also provides convenience through the Kuan Hong program for group visa management, as well as the Travel Authorization Certificate (TAC) facility for certain visa holders. "Indonesia is a very potential market. With stable economic growth and increasing interest in overseas tourism, we are optimistic that the number of tourists will continue to increase," he said.