JAKARTA - In the digital era, many companies get money from their users' personal data, namely Google and Facebook. These two technology giants are an illustration that user data is very valuable. What if the technology companies that benefit from our data share the profits on our personal data that they use?

Reporting from the New York Times, In 2019, Gavin Newsom stated that consumers in California should get a share of the profits generated from their personal data. At that time, Gavin Newson was Governor of California. He will also form a team to draft a "Data Dividend for Californians" proposal.

This was also conveyed by Fajar Jaman, a CEO of IYKRA and founder of Data Science Indonesia. He also wants an article that regulates profit sharing over our personal data in the Personal Data Protection Act later.

Siniar VOI bersama Fajar Jaman
Siniar VOI with Fajar Jaman, CEO of IYKRA and Founder of Data Science Indonesia

Reporting from The Conversation, American author and law professor, Eric Posner also said that data is labor. If you look at this theory, so far we have only provided our personal data for free, even though the benefits obtained by companies that use our personal data are very large.

In fact, profit sharing over personal data is nothing new, for example Datacoup. This startup from the United States offers its users to monetize their data. The sharing of this profit is also quite discussed in Europe. This is known as "data as labor".

This time, Siniar VOI discusses one of the results of the conversation between the VOI team and Fajar Jaman regarding the sharing of profits from our traded personal data. Please hit the listen button and we'll tell the story for you. Look forward to our next conversation with Fajar Jaman here at the next VOI.


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