JAKARTA - Meta Platforms Inc has recruited a team based in Oslo, which previously built artificial intelligence network technology at the British chip company Graphcore.
A Meta spokesperson confirmed this recruitment and said that these skilled engineers bring deep expertise in the design and development of a supercomputation system to support AI and machine learning on a large scale at the Meta data center.
This move provides additional power for the social media giant to improve its data center way of handling AI work, as Meta is racing to address AI-oriented infrastructure demand from teams across companies looking to build new features.
Meta, which owns Facebook and Instagram, increasingly relies on AI technology to target ads, select posts for its app feed, and clean up banned content from its platform.
In addition, he is now trying to join rivals such as Microsoft Corp and Alphabet Inc's Google in releasing a generative AI product capable of creating writing, art, and other human-like content, which investors see as the next area of technology growth.
The ten employees who recruited at Oslo previously worked on special AI network technology at Graphcore, which develops chips and systems optimized for AI work.
Meta itself already has internal units designing several types of chips aimed at accelerating and maximizing efficiency for its AI work, including network chips that perform air traffic control functions for servers.
Network efficiency is very useful for modern AI systems such as ChatGPT or Dall-E image-producing tools, which are much too big to fit in a single computing chip and must be divided into multiple chips linked together.
A new category of network chips has emerged to help keep data moving smoothly within the computing cluster. Nvidia, AMD, and Intel Corp all make network chips like this.
In addition to network chips, Meta is also designing complex computing chips to train AI models and perform inference, a process in which the trained models make decisions and generate responses to the prompt, although Meta doesn't expect the chips to be ready by around 2025.
Graphcore, one of the largest tech startups in the UK, has been considered by investors such as Microsoft and venture capital firm Sequoia as promising competitors for Nvidia's advantages in the AI chip system market.
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