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JAKARTA - The global pandemic has not sparked the intention of teenagers to find a mate, one of which is through the online dating application, Tinder. Interestingly, the number of Tinder users throughout 2020 continues to increase.

Various creative ways are used to be social, even through online meetings. Even the number of Match Groups and swipes on Tinder has increased by up to double digits compared to the previous year.

The Tinder application has succeeded in attracting many users who share their interesting moments in 2020. Not only greeting each other, chatting or hanging out, this online dating platform also attracts users to move a moment.

Call it the Black Lives Matter (BLM) action that took place in mid-2020. Demonstrations against discrimination against black descendants have spread, not only in the United States (US) but also in other countries.

Many users have added a bio to their Tinder profile to support the BLM action. As a result, Tinder has become a dynamic platform for its users throughout 2020.

Popular search fields on Tinder (Tinder)
Online Dating

It is undeniable that during the COVID-19 pandemic, some people in the world reduce their activities outside the home. Summarized from the Insidehook page, Tinder recorded the number of users who were active online during the quarantine period.

To break boredom, many Tinder users are looking for people to chat with so they can stay social. Even though they could not meet face to face, the dating meetings were managed through Zoom services or video calls.

Even words like quarantine, washing hands and using masks can be a pickup line or seduction for netizens to flirt with each other on Tinder. Given that many countries and regions have implemented social distancing until the lockdown.

There are many ways Tinder can connect its users, one of which is by launching the Passport feature. This feature allows Tinder users to connect with other users around the world, such as Seoul, Tokyo, and Singapore.

TikTok is the perfect partner for Tinder

TikTok's popularity has also penetrated online dating platforms like Tinder. In fact, the word appeared 21 times more than the same period in the previous year.

Launch Hypbeast, Somehow, the creative video application increases the number of searches for someone on Tinder. Likewise, Tinder makes many users curious and looking for accounts that are popular on TikTok.

Tinder also noted an increase in active Tinder users, who held online meetings or meetings via the Animal Crossing game platform on Nintendo Switch. They also make new friends while playing the mobile game Among US.

Tinder brings K-popers and Drakor (Korean Drama) lovers closer together.

Fandom is like a new hobby, and being able to find a match that idolizes the same K-pop stars or likes the same Korean dramas is perfect.

It appears that Tinder users are actively using their bio to show who their favorite K-pop idol or K-drama star is, it can be seen from the mention of the word "Korean Drama" found to be 5 times higher and "K-popers" twice as high this year compared to last year. then. Looks like a lot of BTS or Army fans on Tinder.


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